Media Puppies
SERP snippet preview
Google truncates by pixel width, not character count — which is why a 58-character title can still get cut. This measures the actual rendered width.
Set from your location. The maths is the same in any currency — only the labels change.
Runs entirely in your browser. Nothing you type is sent to us or stored anywhere.
Why pixels and not characters
“Keep your title under 60 characters” is a rule of thumb that fails in both directions. A title full of capitals and wide letters — WHOLESALE MODULAR KITCHENS — is cut well before 60. A title of narrow characters fits comfortably past it. Google measures the rendered width, so that is what this tool measures too, using the same font and size the desktop result uses.
The working limits are approximately 580px for the title and 920px for the description on desktop. Mobile differs and Google changes these periodically, so treat them as a guide rather than a specification.
Writing for the space you have
- Front-load the keyword. If the title is truncated, what survives is the beginning.
- Keep the brand at the end, and drop it entirely on long titles. The searcher can see your domain in the result.
- Do not repeat the title in the description. It is a second chance to say something new.
- Put the reason to click in the first sentence of the description, because the rest may be cut.
- Numbers and specifics earn clicks. “From ₹2.8L, six weeks” beats “affordable and fast”.
Google rewrites titles anyway — so why bother?
Google replaces the title tag on a substantial share of queries, usually when it judges yours to be keyword-stuffed, too long, or a poor match for the query. A concise, accurate, well-matched title is less likely to be replaced. You are improving the odds, not issuing an instruction.
Questions
What is the ideal title length?+
Roughly 50–60 characters usually fits, but measure the width instead — that is what determines truncation.
Does the meta description affect rankings?+
Not directly. It affects click-through rate, which affects how much traffic a given ranking produces.
Why does Google show a different description?+
It frequently pulls a passage from the page that better matches the specific query. That is normal and often beneficial.
Should every page have a unique description?+
Yes. Duplicate descriptions across pages are a wasted opportunity and a signal of thin templating.
Embed this calculator
Free to use on your own site. Copy this into your page — the attribution line is the only condition.
The paragraph below the iframe is the part that matters: an iframe's contents are served from our domain, so a link inside it is not a link from your page. The paragraph is. The small script just resizes the frame to fit your column — drop it if you prefer, the fixed height still works.
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