"They told me on the first call what was realistic for my budget — and what wasn't. The numbers came in better than they promised."
Ankit T. · Solar, Noida
Scaled from a ₹1L test budget to ₹8L a month without letting return on ad spend slip. The lever wasn't targeting — it was putting 12 new creative concepts into the account every month and cutting losers within 72 hours.
Lead cost fell because the offer changed, not the bidding. "Contact us" became "Get a room-by-room quote in 24 hours" on a dedicated landing page, with an instant WhatsApp reply attached.
Optimised for booked consultations rather than form fills. Lead volume dropped by roughly a third; booked appointments nearly doubled, because the algorithm started hunting for people who actually show up.
"They told me on the first call what was realistic for my budget — and what wasn't. The numbers came in better than they promised."
Ankit T. · Solar, Noida
Two minutes. We'll tell you what's realistic — including if the answer is no.